Teads at Cannes Lions 2018
We are excited to be returning to Cannes Lions this year for a week of inspirational sessions, meetings with our strategic clients and, of course, rosé. Teads will be hosting a range of thought leadership events covering topics such as Artificial Intelligence & creativity, diversity & inclusion as well as how video consumption will be evolving over the next few years.
We’re also continuing our immensely popular Teads Salons on board our yacht ‘H’. More information on our Salon sessions below – be sure to register today as space is very limited.
June 19th at 11:00 AM
As consumers’ attention becomes more fragmented across multiple devices and platforms, marketers must now figure out how to effectively reach consumers on every screen and digital environment. Traditional TV, OTT, mobile apps and web platforms all have a role to play in driving consumer awareness. Brands, agencies and publishers will come together in this panel session to explore the latest strategies for monetizing across all devices. Sign up today!
June 20th at 11:00 AM
There are many questions swirling around about applications of AI and deep learning to revolutionize not just industries, but entire economies. AI’s impact on advertising is leading us into a new frontier. Companies now use machine learning to decide which impressions to buy, which consumers to target and, increasingly what version of a creative to show to every single individual. The industry is ready for a future in which algorithms help deliver data enhanced creativity such as self-assembled, targeted and conversational messages to each consumer in real-time. Senior thought leaders from top advertisers and agencies will come together in this session to explore the latest AI innovation and how to prepare for this future. Click here to register!
June 20th at 2:00 PM
Join Teads and She Runs It for a panel discussion about diversity and inclusion. Advertising has the power to shape society, cultural trends and our understanding of how we fit into the world. Yet, gender and racial stereotypes continue to be reinforced by the ads we see today. Men still make up the majority of creative roles in advertising agencies, but the tide is turning. Hear from trailblazers in creative leadership that are rewriting the narrative to make advertising more inclusive. RSVP today!
The Teads leadership team will be in Cannes throughout the week, together with representatives from all our global offices. If you would like to arrange a meeting – please click here.
We look forward to seeing you in Cannes!